US English Japanese (日本語) Deutsch Français Italiano Español Chinese-simp (简体中文)

Daily Thanthi boosts circulation and readership, cites investment in QuadTech's MultiCam® systems as important factor

Tamil-language newspaper cuts time to register by 20% and 10% waste reduction with QuadTech MultiCam systems at five sites

Sussex, Wisconsin, USA—29 July, 2014—Daily Thanthi Group has achieved significant time and waste savings at five sites of the leading Tamil-language newspaper, following the installation of QuadTech's Register Guidance and Ribbon Control systems with MultiCam®. Improved print quality is also credited with contributing to increased circulation and readership.

QuadTech Inspection System Cameras
Attending a press inauguration at Daily Thanthi are
(L-R): Mr. Vinodhkumar Balakrishnan, QuadTech
Regional Sales Manager; Mr. R. Chandrasekaran,
Daily Thanthi Chief General Manager; Mr. S.
Balasubramanian Adityan, Daily Thanthi Director;
Mr. Sabarish Subrmanian, QuadTech Service
Engineer; Mr. D. Ranganathan, Asst General
Manager (Production & IT).

“Until the installation of the QuadTech register and ribbon systems with MultiCam, we were measuring color and color register manually,” said Mr. S. Balasubramanian Adityan, Daily Thanthi Director. “The biggest challenge came when the number of color pages increased; it was very difficult for operators to control register on our high-speed, double width and double circumference presses.

“The installation of the QuadTech systems benefits us in five ways: we can shorten make-ready times, reduce startup waste, achieve consistent color, and optimize labor and press usage, while also contributing towards a better product and increased readership,” he said.

The technology has been installed recently at four of Daily Thanthi’s plants: in Cuddalore, Coimbatore, Tirunelveli and Nagercoil, in Tamil Nadu, in the southern Indian Peninsula. Two additional QuadTech systems have been in operation at the group’s headquarters in Chennai since 2010-11.

The choice of the QuadTech systems was based on the company’s proven technology, reliability, locally available spare parts and service support, and QuadTech’s high market share in India.

MultiCam camera
QuadTech's MultiCam® is the
world's best-selling register
control camera, with over
10,000 installed worldwide.

“Since installing the systems, we have seen a 20% reduction in the time taken to achieve good register, and a 10% reduction in waste. Our ability to maintain consistent color throughout the run has also increased, giving us better overall quality,” said Mr. Adityan. “We used to face a challenge after each auto-pasting cycle, with variations in register, but that has been completely eliminated.”

The QuadTech Register Guidance System with MultiCam® offers unmatched color-register performance with operational flexibility. With lateral and circumferential register control, MultiCam searches marks as small as 0.36mm (0.014in) up to 30 times per second, even during make-ready and upsets in web tension. The QuadTech Ribbon Control System with MultiCam provides a high level of ribbon control tasks including cut-off, print-to-cut, print-to-fold and crossover register.

Both systems are operated from QuadTech’s ICON™ platform with a user-friendly interface that facilitates quick and easy job setup, minimizes waste and integrates with downstream equipment such as UV coaters, perforators and rotary cutters.

Speaking for QuadTech, Vinodhkumar Balakrishnan, Regional Sales Manager, QuadTech, said: “Daily Thanthi Group has been carrying out an investment program, renewing its press and ancillary technologies in its print centers. This has contributed not only to better print quality but also to a notable increase in the paper’s circulation. We’re very pleased that the Daily Thanthi Group has chosen QuadTech as a partner to bring about the changes that are contributing to this growth.”

Newspaper Register Guidance System Run Screen
QuadTech’s ICON™ platform user interface
is designed to be intuitive and easy to use,
requiring very little training.

More than just a newspaper

Established in 1942 with a mission to educate and create awareness among all sections of the Tamil community, Daily Thanthi today is a full-color broadsheet newspaper printed in 16 locations with a circulation of more than 1.5 million and an estimated readership in excess of 7 million.

While carrying a full portfolio of news and features, the paper continues to fulfill its original educational mission, publishing model examination questions and answers, past examination papers and an annual career guide.

With its long print runs and 15 editions covering a vast and varied area, spanning all of Tamil Nadu, and now including a Mumbai edition and an online edition, Daily Thanthi is reaching beyond Tamil Nadu to the worldwide Tamil community.

About BALDWIN | Vision Systems (formerly QuadTech)

BALDWIN’s Vision Systems division is the world’s leading innovator of advanced color and inspection technology for the printing industry. BALDWIN | Vision Systems sells its automated control systems in more than 100 countries to the packaging and converting markets, web offset newspaper and commercial markets, and publication gravure market. BALDWIN maintains a worldwide network of sales and service operations, and is privately owned by BW Forsyth Partner, the investment arm of multi-billion dollar global manufacturing and engineering consulting firm Barry-Wehmiller.


Craig Du Mez, BALDWIN | Vision Systems
Phone: +1 414 566 7500

Clare Porter, Bespoke
Phone: +44 (0) 1737 215200